Kenya Institute of Business and Counselling Studies

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Diploma

Diploma in Marketing Management Level 6

Equips learners with practical skills in market research, branding, digital marketing, sales and customer relations to drive business growth and market competitiveness

Course Overview

Course Overview

The Diploma in Marketing Management equips learners with comprehensive knowledge and practical skills in developing and implementing effective marketing strategies. The programme explores consumer behaviour, market research, brand management, digital marketing, advertising, sales management and customer relationship management. It prepares learners to identify market opportunities, strengthen brand visibility, attract customers and drive business growth in a competitive marketplace.

Entry Requirements

  • KCSE Mean Grade C- (Minus) and above
  • OR equivalent qualification recognized by the Kenya National Qualifications Authority (KNQA).

Certification

Award Type

Diploma

Awarded By

TVETCDACC

Assessment Method

Theory

Duration

2 Years

Course Fee

KES. 21,500 Per term | Fee Payable in Flexible Installments

Career Opportunities

Graduates from this school may pursue careers in:

  • Business Administrator

  • Office Administrator

  • Accountant

  • Accounts Assistant

  • Entrepreneur

  • Customer Relations Officer

  • Administrative Officer

  • Procurement Assistant

  • Sales & Marketing Executive

  • Language Instructor or Translator

Practical Learning Programs

Hands-on training designed to prepare you for real-world careers.

TVET-Accredited Courses

Gain industry-recognized skills through accredited, hands-on training.

20+ Years of Experience

Building expertise and shaping futures since 2004.